AdWords Scripts For Every Level: Part 4, A Real World Use Case (Free Script Included)

Still trying to figure out real world, practical applications for Scripts? This post is for you. The post AdWords Scripts For Every Level: Part 4, A Real World Use Case (Free Script Included) appeared first on Search Engine Land.

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AdWords Scripts For Every Level: Part 2, Intermediate Tips For Editing & Troubleshooting

This is the second in a three-part series on using AdWords Scripts. In the first part we covered how to read scripts. In part two, we go beyond the very basics and look at some of the issues that new scripts users run into. I asked scripts whizzes, Frederick Vallaeys, former Googler and co-founder…

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Bing Ads Launches “Bid Landscape”, A Keyword Level Bid Simulator Tool

Bing Ads is rolling out the new Bid Landscape tool to give advertisers a better sense of what changes they’re likely to see from changing keyword bids. AdWords users will immediately be comfortable using the tool because it so closely resembles the Bid Simulator in that platform — down…

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PPC Excel Tips For Every Level: Part 3, Advanced Level Keyword Research And Data Visualization

We close out our three-part series of Excel tips from Bing Ads Evangelist John Gagnon today with some advanced level tools that, in fact, even beginners can start using successfully today. While many of the tips we’ve covered can also help SEOs as well as PPC practitioners, today’s…

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PPC Excel Tips For Every Level: Part 1, Huge Time Savers For Beginners (And Beyond)

Excel is that must-have tool for managing, analyzing and reporting on paid search campaigns that is impossible to know too well. Many of us are self-taught — picking up tips and tricks here and there — which makes it even harder to know what shortcuts and secret powers we’re…

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