The new version is now available. The post Latest AdWords Editor Update Supports Callout Extensions, Video Campaigns, HTML5 Ads appeared first on Search Engine Land.
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Columnist Tony Edward summarizes presentations from an SMX East session on how to tackle complex technical website issues that impact search engine optimization. The post The Latest In Advanced Technical SEO: SMX East Recap appeared first on Search Engine Land.
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“Book an appointment” feature is now appearing in some knowledge panel results. The post Book An Appointment Right From The Search Results With Google’s Latest Test appeared first on Search Engine Land.
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A member of the Swedish parliament, Niclas Malmberg, wants Google to help fund Swedish news publications along the lines of the French model established last year. Threatened with a “link tax,” Google agreed “to create a €60 million Digital Publishing Innovation Fund to help…
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Google has been running several experiments on the way it displays product listing ads (PLAs) in the search results. We’ve seen ads grouped in pricing buckets, PLAs showing in knowledge panels, and now, PLAs segmented by brand. While researching Chromebooks, Samuel Edwards at Tenthwave…
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Matching behavior for phrase and exact match keywords is changing in AdWords. What do you need to know about close keyword variations? The post 5 Steps To Adjust To Google’s Latest Change To AdWords Matching Behavior appeared first on Search Engine Land.
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Earlier this week, Google released new updates for Chrome OS devices, including new “hotwording” capabilities. According to the announcement, the “Okay Google” voice search is now available on Chrome’s New Tab Page and Google.com (the US version only). Darrell…
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Just five-months ago Google’s head of search spam strongly recommended to nofollow links in widgets because the widget space has been abused with link spam. That may have changed with a small but significant update to the Google Webmaster Guidelines link schemes page. Now, the page specifies…
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Google is known to run hundreds of experiments a year and often we pick up on some of those experiments and report back on them over here. Many of those experiments have to do with the user interface and how Google makes small tweaks to the layout, design, fonts and colors to see what type […]
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