Google confirms it shortened search results snippets after expanding them last December

Time spent increasing meta descriptions for the longer Google search results snippets may have been wasted. Please visit Search Engine Land for the full article.

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Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits

According to a new referral traffic report from Shareaholic, 2017 was the first time since 2014 search owned a larger share of visits over social. The post Search outpaced social for referral traffic last year, driving 35% of site visits vs social’s 26% share of visits appeared first on…

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Microsoft search revenue grew 15% last quarter, after hovering around 10% previous 4 quarters

LinkedIn sessions increased again by more than 20 percent. The post Microsoft search revenue grew 15% last quarter, after hovering around 10% previous 4 quarters appeared first on Search Engine Land.

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Time’s up! MarTech is here and it’s your last chance to attend

In just one week, the world’s largest independent marketing technology conference designed for senior-level marketers and marketing technology professionals happens at MarTech in San Francisco, May 9-11. The show is programmed with one specific goal: to illuminate successful real-world practices at…

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Google launched more than 1,600 new changes in search last year

Google has been busy with 1,653 launches, 9,800 live traffic experiments, 18,015 side-by-side experiments and 130,336 search quality tests. The post Google launched more than 1,600 new changes in search last year appeared first on Search Engine Land.

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