The company also announced Audience Network updates, including support for Video Ads and Feed Ads in the Audience Network Planner and CPM pricing.
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The controversy around AI researcher Timnit Gebru’s exit from Google, and what biased language models may mean for the search industry.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google’s recent updates provide SEOs with more freedom to focus on users instead of bots.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Intelligent answers and semantic highlighting are also rolling out to more markets.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The capability was introduced previously on Google Home and smart displays.
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Get the full backstory of the algorithm’s evolution and how BERT has improved human language understanding for machines.
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BERT will impact 1 in 10 of all search queries. This is the biggest change in search since Google released RankBrain.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The business model for Google Assistant may be transactions over advertising.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The change brings language targeting in line with Google Ads, making campaign imports smoother.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing