45+ expert-led search marketing sessions… just $149

Posted on October 2, 2020 by gftshappy

Get tactical answers to crucial SEO and SEM challenges at Search Marketing Expo, online December 8-9!

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Did Google just hint at an authority profile?

Posted on September 21, 2020 by gftshappy

A recent blog post from Google points to defining a paradigm on the SERP with what we now know as a core update.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Branding opportunities on Amazon: Not just for retailers anymore

Posted on July 20, 2020 by gftshappy

For brands selling on Amazon, it’s a no-brainer, but Merkle’s Danielle Waller suggests plenty of opportunities in other verticals.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Discover Performance reports in Google Search Console just got fresher data

Posted on December 17, 2019 by gftshappy

Publishers can now see Discover data that’s less than a day old.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google can crawl AJAX just fine

Posted on September 18, 2019 by gftshappy

No special action necessary for webmasters.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Microsoft Advertising is no longer just chasing parity with Google Ads – it’s building unique ads features

Posted on May 2, 2019 by gftshappy

3D ads and a host of ad extensions are among the features Microsoft Advertising is testing.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Does Google owe us more than just an apology over de-indexing?

Posted on April 17, 2019 by gftshappy

Do we deserve more transparency from Google? Do we deserve more then jut an apology?

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Just 4% of U.S. businesses ‘voice search ready,’ finds analysis of nearly 75,000 companies

Posted on April 9, 2019 by gftshappy

Are your local SEO and business listing data optimization efforts ready for voice search?

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google’s CTR answer just what you’d expect, and this is why SEOs go bananas

Posted on February 28, 2019 by gftshappy

Google has finally sent us an official statement about our question if Google use click through rate for rankings. Sadly the statement will lead to even more confusion and debate.

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