Demand forecasts, consumer interest and audience insights are coming to Google Ads’ Insights Page

The new features may help all advertisers, but the benefits will likely be greater for SMBs working on tighter resources.

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Initial Interest Confusion rears its ugly head once more in trademark infringement case

Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites. E-commerce businesses should take notice! The post Initial Interest Confusion rears its ugly head once more in trademark infringement case appeared…

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Initial Interest Confusion rears its ugly head once more in trademark infringement case

Columnist Chris Silver Smith details recent trademark infringement cases in which site search results pages caused legal issues for retailer sites. E-commerce businesses should take notice! The post Initial Interest Confusion rears its ugly head once more in trademark infringement case appeared…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

German Legislator Calling For Google Breakup Has Serious Conflict Of Interest

The German member of the European Parliament behind the call to break up Google, Andreas Schwab, has a conflict of interest. According to the NY Times, he has ties to and earns money from a German law firm that represents anti-Google publishing interests in Germany. German publishers lobbied for…

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