Columnist Bryson Meunier suggests that mobile page speed, while good for conversions and customer retention, might not be doing much for your mobile search rankings. The post Mobile page speed is important, but not (yet) for SEO appeared first on Search Engine Land.
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Wondering how to make sense of your AdWords accounts? Columnist Andy Taylor discusses how to segment your paid search data for meaningful insights. The post Three of the most important data segmentations for any Google paid search analysis appeared first on Search Engine Land.
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Despite many thinking that links are a declining ranking signal in Google’s algorithm, this new study shows links are even more important than ever. The post New Google ranking study shows links are incredibly important to the ranking algorithm appeared first on Search Engine Land.
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Achieving outstanding local search results for your clients all comes down to one simple — yet essential — question. Columnist Greg Gifford explains how getting an authentic detailed answer will set you on the path to success. The post The most important question to ask in local SEO appeared…
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As searchers become increasingly mobile, hyper-local searches are on the rise. Columnist Jason Decker believes that multi-location businesses stand to benefit the most. The post Why “near me” is critically important for multi-location businesses appeared first on Search Engine Land.
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You can uncover many potential SEO problems with a thorough crawl of the staging environment, but what if it’s not readily accessible? Columnist Glenn Gabe shares some tips. The post 5 Ways To Crawl A Staging Server Before Important Site Changes Go Live (To Save SEO) appeared first on Search…
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Most search engine optimization practitioners are familiar with the benefits of internal linking, but columnist Patrick Stox insists that we should be working a little harder to maximize their value. The post The Most Important Thing SEOs Overlook: Internal Links appeared first on Search Engine…
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Key landing pages not performing as well as you’d hoped? Check out columnist Tom Demers’ helpful guide to getting the most out of your best content. The post Squeezing More Value Out Of Your Most Important SEO Landing Pages appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Importance Of XML Sitemaps, “Relevance” Of Citations More Important Than “Authority” & More appeared first on Search Engine Land.
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Columnist Myles Anderson shares findings and insights from BrightLocal’s 2015 Expert Citation Survey. The post Local Experts Say “Relevance” Of Citations More Important Than “Authority” appeared first on Search Engine Land.
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