From optimizing for omnichannel ROI to dialing up in-store foot traffic, Google outlined key considerations for holiday campaigns at SMX East.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Automated feeds, Surfaces on Google and automated image corrections are among the latest features for sellers.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Ad revenue growth accelerated in the third quarter.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Recent updates have made Showcase ads appear for more specific queries while the addition of video is giving retailers a new, visual way to promote their brand.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Shopping, local searches and audience optimizations are three of the biggest considerations to keep in mind.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The paid search results of the upcoming holiday season will be heavily dependent on Google Shopping performance for many retailers. But how will Google Express factor into it?
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Here are a few tips to add to your SEO strategy to generate short-term wins during this holiday season.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The illustrated doodle highlights the vivid colors associated with the holiday along with the traditional wooden barrel drum known as a dhol in South Asia. The post Holi Google doodle celebrates the Hindu holiday with a colorful image of dhol players appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
I hope you’ve had a great week as the new year truly kicked into gear. Calling all incredible search marketers (psst, that’s you)! Entries for this year’s Search Engine Land Awards are now open! Our fourth annual awards event will be held at SMX Advanced in Seattle this June. With…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing