Google’s Pandu Nayak shares his roadmap for MUM and how it can help the company handle more complex queries

“There is no expectation that it will become this question-answering system,” Nayak told Search Engine Land, adding that such a system is “just not useful” for complex needs.

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Google’s shaky pitch for why advertisers should let Dynamic Search Ads handle queries

The AdWords Help documentation recommends that advertisers not add top-performing queries from Dynamic Search Ads (DSAs) as keywords. Columnist Andy Taylor explores whether that recommendation makes sense. The post Google’s shaky pitch for why advertisers should let Dynamic Search Ads handle…

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Bing Ups Its Twitter Game: Rolls Out Hashtag & Twitter Handle Search Features

Starting this week, Bing users are going to see even more Twitter content in search results. As a result of an exclusive partnership between the two companies that started in 2009, tweets have been showing up in Bing search results for some time. With Bing’s latest round of new…

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