Welcome BERT: Google’s latest search algorithm to better understand natural language

BERT will impact 1 in 10 of all search queries. This is the biggest change in search since Google released RankBrain.

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Google’s solution to search results dominated by FAQ Schema

When FAQ Schema first launched, it was an exciting time for SEO. But the excitement soon turned to frustration (for some), with the guidelines for implementation being so broad they applied to just about any page on the web.

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