Tag Archives: Going

Is the Google Business Profile Manager going away for multi-locations businesses as well?

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Previously Google said the Google Business Profile Manager will remain for larger businesses that manage multiple locations but maybe that is not true?

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tCPA may not be going away (yet), but it should: Why it’s time to embrace value-based bidding

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Determining the value of your conversions can lead to smarter Google Ads bidding. And, if tCPA does go away, you won’t find yourself scrambling for a strategy.

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Why SEOs are going to miss the Structured Data Testing Tool

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Google’s decision to deprecate the testing tool in favor of the Rich Results Testing Tool isn’t sad because of nostalgia, but because this feels like a downgrade masked as an improvement.

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When AMP and other Google initiatives go to the grave, are your SEO efforts going with it? [Video]

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Before adopting, SEOs need to consider how long a new feature may be around for, the cost of implementation and maintenance, and whether increased visibility leads to increased revenue.

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