Google Launches Smart Goals For Advertisers That Don’t Have Conversion Tracking

Posted on December 11, 2015 by gftshappy

Smart Goals harness aggregated conversion data from Google Analytics-enabled sites for advertisers that don’t have another way to track and optimize for conversions. The post Google Launches Smart Goals For Advertisers That Don’t Have Conversion Tracking appeared first on Search Engine Land.

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SearchCap: Bing Menus, Google Smart Goals & Yahoo Japan

Posted on December 10, 2015 by gftshappy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Menus, Google Smart Goals & Yahoo Japan appeared first on Search Engine Land.

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Now You Can Apply AdWords Conversion Settings To Goals Imported From Analytics

Posted on June 25, 2014 by gftshappy

The ability to import goals from Google Analytics into AdWords just got even more useful. Now you can tailor them to your paid search objectives by adjusting the conversion settings on each imported Analytics goal and transaction within AdWords. Flexible conversion counting, customized conversion…

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