Unit economics: The foundation of a good SEM campaign

Contributor Kevin Lee outlines how SEM campaigns can benefit from applying smarter business unit economics and asking rational questions. The post Unit economics: The foundation of a good SEM campaign appeared first on Search Engine Land.

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Wikimedia Foundation: “We’re Not Building A Global Crawler Search Engine”

Two executives refute recent reports that Wikipedia is planning to build its own search engine to compete with Google. The post Wikimedia Foundation: “We’re Not Building A Global Crawler Search Engine” appeared first on Search Engine Land.

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Wikimedia Foundation Secures $250,000 Grant For Search Engine Development

Knight Foundation money to be used for Knowledge Engine project that aims to discover “reliable and trustworthy public information on the Internet.” The post Wikimedia Foundation Secures $ 250,000 Grant For Search Engine Development appeared first on Search Engine Land.

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