Madeline Fitzgerald of 3Q Digital offers tips for making the algorithm work in your favor.
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The acquisition appears to be about augmented reality, but Scape Technologies’ capabilities go way beyond AR.
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Expanding your use of advertising platforms can help your campaigns reach target audiences not on traditional platforms through text, video and audio ads.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
In a separate matter, 41 shopping comparison sites want the European Commission to further penalize Google in shopping search.
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The average user is on a smartphone at home – and is most likely to visit a business the next day after a local search.
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SMX East speaker Zenia Johnson outlines two top priorities for Facebook CBO: account structure and testing.
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Ad placement will include Facebook News Feed and Marketplace search results.
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We’re a long way away from that, but a rhetorical Rubicon has been crossed.
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SMX Advanced speakers Joe Martinez of Clix, Susan Wenograd of AimClear and Danielle Waller of Merkle offer helpful tips for anyone selling products across these three networks.
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In a flooded social landscape, Wenograd argues that the most successful brands will be the ones that integrate robust paid strategies and prioritize high-quality creative.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing