At an event in Redmond, Microsoft shared its vision of the future in which Bing is at the heart of day-to-day experiences without users even realizing it. The post Microsoft execs share plans for making Bing ‘pervasive,’ say search is about to become very different appeared first on…
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Yahoo’s foray back into search advertising faces a mountain of challenges from of volume to functionality. Industry executives share their thoughts on Gemini’s trials, promise and future. The post Can Yahoo Gemini Succeed In Search? SEM Execs Weigh In appeared first on Search Engine Land.
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At a Bing Ads Next event in Redmond, Washington yesterday, Microsoft executives outlined the roadmap ahead for Bing and Bing Ads, which powers paid search advertising on both Bing and Yahoo. In discussing the evolution of Bing and the way Micosoft is thinking about search, Rik van der Kooi,…
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When it comes to marketing activities, SEO is often the first thing on the chopping block when budget cuts come around. Here’s how to avoid the axe. The post Communicating SEO’s Value To Clients And C-Level Execs appeared first on Search Engine Land.
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