I’m sure you’ve seen that MarTech Europe is next week, 1-2 November, in London. I wanted to reach out one last time to invite you to join us and remind you of the great things to look forward to at MarTech: Hear from the experts: leading brands will share how they’ve integrated marketing…
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As marketers, we all strive to create the ultimate customer experience. And in two weeks, experts are gathering at MarTech Europe in London to share insights into how they’ve aligned their organisations’ technology, marketing and management to serve the evolving customer needs. The agenda is packed…
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Columnist Adam Dorfman explains how Google’s recent local search algorithm update, “Possum,” has impacted brick-and-mortar businesses. The post Don’t let your business play possum with local search appeared first on Search Engine Land.
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We’re now less than two months away from MarTech Europe, which will take place in London on 1-2 November, and my anticipation is building. The high-velocity exchange of ideas and experiences at MarTech always teaches me so much about the rapidly evolving practice of marketing technology in B2B and…
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Duplicate content can often arise without our knowledge, despite our best efforts to prevent it. Columnist Stephanie LeVonne shows how you can identify and fix it. The post Don’t get duped by duplicate content: 8 quick checks for every SEO appeared first on Search Engine Land.
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Don’t miss out on MarTech Europe, THE conference for professionals at the intersection of marketing and IT. Rates go up this Saturday, register now and save £300 off on-site prices. You’ll get case studies from leading brands about the marketing, technology and management issues we all struggle…
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New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline. The post 9 things most people don’t understand about SEO appeared first on Search Engine Land.
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Start off your Memorial Day weekend right by locking in low rates for SocialPro. Excited to find out more? Keep reading to find out the cutting-edge tactics, quality content and networking that is in store for you. Then register now to save $ 200 off conference passes! The post Don’t miss out…
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As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages. The post Don’t trust Google to structure your local data appeared…
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Even today, many business owners still believe that SEO is easy: just create some high-quality, optimized content, then sit back and wait for all the traffic. But there’s more to it than than, and columnist Matthew Barby explains what you should REALLY expect from an SEO campaign. The post What…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing