Contributor Brett Middleton explores the current challenges and opportunities facing this budding industry, given the differences in local, state and federal regulations across the US. The post What’s different about digital marketing in the cannabis industry? appeared first on Search Engine…
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An interview series highlighting 2017′s Award winners: A look at the work they accomplished and the results they achieved. The post Community Corner: Spotlight on Search Engine Land Award Winners Brainlabs & Trimark Digital appeared first on Search Engine Land.
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Ever hit a performance plateau? Contributor Elizabeth Laird looks at three ways to jumpstart your marketing efforts when you’re stuck and spinning your wheels. The post 3 ways to revitalize your digital marketing program appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Using content pulled from Google reviews, businesses with verified Google listings can create posters, social media posts, window clings, stickers and more. The post Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs appeared first on Search…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Using content pulled from Google reviews, businesses with verified Google listings can create posters, social media posts, window clings, stickers and more. The post Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs appeared first on Search…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Great SEO does not exist in a bubble, but is part of a broader marketing framework. Columnist Marcus Miller explains how an awareness and understanding of this framework can improve SEO performance. The post The 4 Ps of SEO & digital marketing appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Spending declined on the desktop but grew by nearly $ 6 billion overall because of mobile. The post IAB: Paid search was 48 percent of total digital spend in 2016 appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
LSA survey reveals important standards SMBs want from a provider that will help marketers stand out from the competition and reduce churn. Columnist Wesley Young elaborates. The post SMBs are overwhelmed with digital marketing choices. How to stand out and win their business. appeared first on…
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What is continuity, and how does it apply to our work as search marketers? Contributors Jeff Eckman and Paul Benson share how thinking holistically can improve ROI for your search campaigns. The post SEM continuity: The ROI-boosting digital marketing concept you’ve never heard of appeared first on…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SMX West pre-conference workshops are conducted by the world’s leading subject matter experts in SEO, SEM, social and digital. All workshops will be held on Monday, March 20, and are conveniently located at the San Jose Convention Center. 2017 brings a revamped lineup and fresh takeaways. Keep…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing