Tag Archives: Descriptions

Microsoft Advertising rolls out dynamic descriptions for DSAs, which will become the default starting in April

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Advertisers in sensitive verticals will remain opted out of this change for existing campaigns.

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Reducing the time it takes to write meta descriptions for large websites

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The process of writing meta descriptions will likely be improved using machine learning techniques, but in the meantime, contributor Paul Shapiro shares ways to semi-automate writing meta descriptions.

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Hooray! Google My Business descriptions are back

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Contributor Joy Hawkins points out GMB has brought back the business description field and shares helpful tips on how a business owner can get the most marketing and sales mileage from it. The post Hooray! Google My Business descriptions are back appeared first on Search Engine Land.

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SearchCap: EU wants Google’s algorithm, Google My Business descriptions & new heatmap insights

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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: EU wants Google’s algorithm, Google My Business descriptions & new heatmap insights appeared first on Search Engine Land.

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Google adding business descriptions in Google My Business & local panel

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Business owners will likely soon have the option to write and edit descriptions that show up in Google’s local knowledge panel. The post Google adding business descriptions in Google My Business & local panel appeared first on Search Engine Land.

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