SearchCap: Google Maps Offline, App Indexing & Structured Data

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps Offline, App Indexing & Structured Data appeared first on Search Engine Land.

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Report: Apple Using Camera-Equipped Minivans To Capture Map Data

It’s a very safe bet that Google has invested hundreds of millions of dollars into Google Maps and Street View. While many people regard Street View as eye candy, it has actually served a more important function: capturing real-world geo-data for Google Maps. Now Apple appears to following in…

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3 Ways To Turn Your Data Into Stories To Earn Authoritative Links

Looking for your next great content idea? Columnist Purna Virji suggests that the story you’re looking for could be right under your nose. The post 3 Ways To Turn Your Data Into Stories To Earn Authoritative Links appeared first on Search Engine Land.

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Google Search Console Adds Apps Data To Search Analytics & Fetch As Google

Google adds two new features for App Indexing in the Search Console; Search Analytics and Fetch as Google support. The post Google Search Console Adds Apps Data To Search Analytics & Fetch As Google appeared first on Search Engine Land.

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SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Maps Apology, Matt Cutts Replaced & App Indexing Data appeared first on Search Engine Land.

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An In-Depth Look At Second-Party Data: Its Uses In Search And Beyond

In the third installment of his multi-part series exploring the data landscape, columnist Alistair Dent discusses second-party data and its applications. The post An In-Depth Look At Second-Party Data: Its Uses In Search And Beyond appeared first on Search Engine Land.

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Google: We Are Trying To Update The Data For Panda & Penguin Faster

It has been several months since we had either a Google Penguin or Panda refresh, Google says they are working on updating it faster – but they said that before. The post Google: We Are Trying To Update The Data For Panda & Penguin Faster appeared first on Search Engine Land.

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How To Replace Google’s (Not Provided) Data To Strike SEO Gold

Google Analytics may not be providing keyword referral data anymore, but Chris Liversidge has developed a process for matching keyword queries from Google Webmaster Tools to their probable landing page URLs. The post How To Replace Google’s (Not Provided) Data To Strike SEO Gold appeared…

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Mobilegeddon: Google Confirms Mobile Friendly Update Live In Some, But Not All, Data Centers

Google’s John Mueller confirmed the mobile friendly algorithm is rolling out and is actually completely live at some data centers. The post Mobilegeddon: Google Confirms Mobile Friendly Update Live In Some, But Not All, Data Centers appeared first on Search Engine Land.

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