Foursquare Joins Apple Maps Data Sources As Company Builds Out Ecosystem

Apple continues to improve its mapping product by adding new features and content, albeit often under the radar. Last year, reviews and content from Booking.com and TripAdvisor began to show for locations and travel destinations, especially outside the US. In June of this year, the company…

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Visualizing SEO: Why Visualizing SEO Data Matters

Columnist Janet Driscoll Miller discusses the importance of data visualization and shows some of her favorite tools for the job. The post Visualizing SEO: Why Visualizing SEO Data Matters appeared first on Search Engine Land.

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A Guide To Schema Markup & Structured Data SEO Opportunities By Site Type

Structured data can help you to send the right signals to search engines about your business and content. But where do you start? Columnist Tony Edward has some suggestions. The post A Guide To Schema Markup & Structured Data SEO Opportunities By Site Type appeared first on Search Engine Land.

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SearchCap: Google Structured Data Ranking, Baidu Mobile Assistant & Google My Business App

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Structured Data Ranking, Baidu Mobile Assistant & Google My Business App appeared first on Search Engine Land.

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Google May Add Structured Markup & Data To Ranking Algorithm

Google hints that one day, Google may decide to use structured data in their ranking algorithm. Something Google has declined several times previously. The post Google May Add Structured Markup & Data To Ranking Algorithm appeared first on Search Engine Land.

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Bing Ads Shares Halloween Data For Advertisers: Search, CTR CPC Trends

See when to expect click-through rates and costs to peak by product category and more. The post Bing Ads Shares Halloween Data For Advertisers: Search, CTR CPC Trends appeared first on Search Engine Land.

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Custom Columns: Your Data, Your Way

Google launched Custom Columns for AdWords back in December, but many paid search marketers aren’t utilizing them yet. Contributor Laura Collins discusses the benefits of this new feature and explains how to set it up. The post Custom Columns: Your Data, Your Way appeared first on Search Engine…

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SearchCap: comScore Data, Google Autocomplete API & PPC 2015

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: comScore Data, Google Autocomplete API & PPC 2015 appeared first on Search Engine Land.

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Bing To Encrypt Searches By Default & Referrer Data To Go Not Provided This Summer

Not Provided is about to expand when Bing goes HTTPS over the summer, ultimately blocking query data in the referrer path. The post Bing To Encrypt Searches By Default & Referrer Data To Go Not Provided This Summer appeared first on Search Engine Land.

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Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search

Columnist Barbara Starr delves into several Google patents to explore the ways in which the search giant is displaying search results based on structured data and context. The post Structured Data & The SERPs: What Google’s Patents Tell Us About Ranking In Universal Search appeared…

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