Bing Ads makes it easier to segment performance data like time of day and device 

The feature is now live in all accounts. The post Bing Ads makes it easier to segment performance data like time of day and device  appeared first on Search Engine Land.

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Don’t trust Google to structure your local data

As Google increasingly incorporates direct answers and other types of featured snippets into search results pages, columnist Andrew Shotland points out that businesses may want to get smarter about marking up their pages. The post Don’t trust Google to structure your local data appeared…

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Visual analysis of AdWords data: a primer

Columnist David Fothergill shows how data visualization can unlock insights about AdWords performance you may not have gleaned otherwise. The post Visual analysis of AdWords data: a primer appeared first on Search Engine Land.

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Contradicting other data, Compete says search traffic growing on the desktop

Firm argues number of searchers and searches per user have grown significantly on the PC since last year. The post Contradicting other data, Compete says search traffic growing on the desktop appeared first on Search Engine Land.

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SearchCap: comScore data, link building & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: comScore data, link building & more appeared first on Search Engine Land.

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SearchCap: comScore Search Share, Google Search Console Data & Search Agencies

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: comScore Search Share, Google Search Console Data & Search Agencies appeared first on Search Engine Land.

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SearchCap: Bing Ad Network, AdWords Data & SEO Games

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Ad Network, AdWords Data & SEO Games appeared first on Search Engine Land.

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Use External Data In Your AdWords Campaigns With Scripts To Call APIs

Ready to put on your mad scientist hat? Columnist Russell Savage provides a tutorial on how to create wrappers for external API calls — in this case, the Huffpost Pollster API. The post Use External Data In Your AdWords Campaigns With Scripts To Call APIs appeared first on Search Engine Land.

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Using Search Data To Explain Media Impact

Wondering how your television ads are impacting search? Columnist Andrew Ruegger shares his method for gleaning these insights. The post Using Search Data To Explain Media Impact appeared first on Search Engine Land.

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SearchCap: Google Store Data, AdWords Shopping Ads & Semantic Search

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Store Data, AdWords Shopping Ads & Semantic Search appeared first on Search Engine Land.

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