Google: First Click Free is over, being replaced by ‘flexible sampling’

Google is rolling out a suite of tools to help news publishers drive more subscription revenue. The post Google: First Click Free is over, being replaced by ‘flexible sampling’ appeared first on Search Engine Land.

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Wall Street Journal’s Google traffic drops 44% after pulling out of First Click Free

Despite less traffic, paid subscriber conversion said to be up fourfold. The post Wall Street Journal’s Google traffic drops 44% after pulling out of First Click Free appeared first on Search Engine Land.

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No more free ride: Wall Street Journal pulls content out of Google’s “First Click Free” program

WSJ move might cause other publishers to remove content from Google’s program, if it turns out “Subscription” label doesn’t hurt conversions. The post No more free ride: Wall Street Journal pulls content out of Google’s “First Click Free” program appeared first on Search Engine…

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SearchCap: Google Image search change, WSJ first click free & new Google ad extensions

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Image search change, WSJ first click free & new Google ad extensions appeared first on Search Engine Land.

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Google AdWords testing click to SMS ad extension

Wouldn’t it be cool to allow prospects to text you for more information? Well, Google is now testing an ad format that lets your prospect message you. The post Google AdWords testing click to SMS ad extension appeared first on Search Engine Land.

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SearchCap: Google Click To Call, App AdWords & Google Dance

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Click To Call, App AdWords & Google Dance appeared first on Search Engine Land.

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