Getting a clearer picture of local marketing attribution

It can be a challenge to get a clear picture of how effective your local marketing efforts are, so columnist Brian Smith outlines some of the more effective methods for tracking in-store attribution. The post Getting a clearer picture of local marketing attribution appeared first on Search Engine…

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Bing Ads Updates UET Conversion Tracking: Clearer Set-Up, More Features

The update makes for a more intuitive implementation. Current Universal Event Tracking users should review all feature updates. The post Bing Ads Updates UET Conversion Tracking: Clearer Set-Up, More Features appeared first on Search Engine Land.

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