Microsoft Clarity, the company’s tool for visualizing user experience, is out of beta

The tool provides site owners with visual heatmaps, session playbacks, filters and metrics to help them improve their user experience.

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Google’s next chapter for metrics to focus on clarity once ‘average position’ is removed

Fred Vallaeys explains why advertisers need to rethink bidding strategies and position metrics now that Google has announced it will sunset one of its oldest metrics later this year.

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2 Tales Of Clarity Using Google Analytics’ Multi-Channel Funnel Reporting

Are you making use of Multi-Channel Funnel (MCF) reports in Google Analytics? Columnist Carrie Albright offers ways to glean insights from one report in particular: Top Conversion Path. The post 2 Tales Of Clarity Using Google Analytics’ Multi-Channel Funnel Reporting appeared first on…

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