Yoast SEO 11.6 updates how-to structured data block, following Google’s changes

Posted on July 10, 2019 by gftshappy

The latest update also includes more UX changes and bug fixes.

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Wayback Machine adds ‘changes’ feature

Posted on June 27, 2019 by gftshappy

Now you can compare the same URL but on different dates, to see what content was changed, added or deleted.

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Google Ads portfolio bid strategy changes: Removing eCPC, average daily budget replacing target spend

Posted on June 20, 2019 by gftshappy

The changes will start to take effect in July.

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Performance Planner now live in Google Ads: Shows predicted impact of campaign changes on conversions, clicks, more

Posted on May 14, 2019 by gftshappy

Forecasts are calculated using historical campaign and auction data.

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Google says no core update or infrastructure changes have occurred despite chatter

Posted on May 14, 2019 by gftshappy

The company says the rumors are not legit – there was no major update to Google search recently.

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SearchCap: Google Search Console changes, hotel check-in/out data & search ad tracking

Posted on February 7, 2019 by gftshappy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Mueller previews Google image search changes, old Search Console sunsetting at NYC meetup.

Posted on January 25, 2019 by gftshappy

Here are the highlights from a Google webmaster event that happened in the Google NYC office last night.

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Google’s internal SEO strategy: Make small changes, embrace change, consolidate

Posted on January 10, 2019 by gftshappy

Google gave a rare glimpse into how they manage their 7,000 internal websites.

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PPC 2018: These changes will have the biggest impact on advertisers in 2019

Posted on December 26, 2018 by gftshappy

Significant shifts toward more automation affected nearly every aspect of the paid search landscape in 2018, and there were other important developments that will have a lasting impact in the new year.

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SearchCap: Google Search Console changes, Google Image design & Russia penalties

Posted on November 27, 2018 by gftshappy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.