If we break out of that loop and adopt these new platforms, despite our hesitations about volume and UX, we give them the chance to get better.
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Content is king in SEO, but it’s critical that it’s the right type of content for your target audience and the SERP landscape for each client.
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Google Search Console’s Coverage reporting only allows one thousand row exports, which limits the ability to see pattens on larger-scale sites.
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The DOJ may cause Apple to accelerate plans for its own engine.
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Since robots.txt files impact crawling, it’s important for site owners to understand how it’s treated by search engines. Columnist Glenn Gabe covers two cases involving multiple robots.txt files (by subdomain and protocol).
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User-generated content helped a healthcare network nonprofit cut down time spent sourcing unique copy, while engaging their audience and increasing organic traffic by 200+%.
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Data suggests that informational content pages do indeed help rank better for search queries with commercial intent.
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A decision in favor of French regulators might have set a difficult precedent.
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SEOs complained that adding shortnames to GMB profiles causes reviews to disappear or listings to be suspended. Google says it’s working on it.
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Over the course of a year, 80 experiments tested a wide array of features (like responsive ads, target CPA bidding and others) for a large legal client.
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