You can’t advertise that: The big list of prohibited ads across social and search platforms

To get ads approved in a timely manner, brands need to know what content is allowed, what’s restricted and what’s prohibited. Marketing Land put together this cheat sheet to help.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

3 PPC Trends And Tactics You Can’t Ignore In 2016

Columnist Pauline Jakober discusses what she believes will be big in paid search in 2016, with a look back at some of this past year’s biggest developments. The post 3 PPC Trends And Tactics You Can’t Ignore In 2016 appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

The 2 Types Of Rich Media Your SEO Plan Can’t Ignore

No one would embark upon an SEO plan without optimizing their text for SEO. In this multimedia age, you can’t ignore images and video either. The post The 2 Types Of Rich Media Your SEO Plan Can’t Ignore appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Why You Can’t Hide From Mobile PPC

“Mobile is coming.” This Game of Thrones-esque quote has been thrown around a lot this past year, serving as an ominous warning of our mobile-dominated future. However, I’d argue that it’s time to stop talking about mobile in the future tense and bring it to the present: for…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Yandex Does What Google Can’t: Provides Bitcoin Exchange Rates

How much is one US dollar in UK pounds? Google will give you a direct answer to that and many other currencies with the conversion tool that’s built into its search results. But when it comes to Bitcoin, Russian-based Yandex seems to have won the honor of being first to support conversion of…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing