Use your local business profiles, website and Schema markup to provide the latest information to those searching for your business.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Local data accuracy becomes critical at a time like this.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Improving the customer experience and improve your business operationally means keeping up with the many ways customers communicate with you.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Columnist Jamie Pitman talks to some of the leading figures in local search to find out what went wrong with the Local Guides program, and if enough steps are being taken to fix it.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Google is giving consumers more control to opt-out but likely priming the market for more ambitious advertising products in Maps.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The survey of more than 6,000 adults is a follow up a study conducted by Nielsen in 2016.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Here’s how restaurants can opt out of “order online.”
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
What you should look for in a local marketing solution.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Monitor and create a triage for how you’ll handle questionable UGC content including reviews, photos and Q&A forums with incorrect information about your business.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Smart speaker ownership jumped from 23 percent to 45 percent of respondents since last year’s survey from Microsoft.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing