Choosing the right marketing automation software for your business

Marketing organizations of all sizes are being inundated by data from multiple digital marketing channels and an increasing number of consumer devices. Faced with challenging market dynamics and increasing ROI pressure, more B2B marketers are using marketing automation platforms to manage complex,…

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7 things business owners fear (but shouldn’t) about SEO

From concerns about scam artists to misconceptions about measurement, the typical reasons for fear of SEO are many. But contributor Pratik Dholakiya contends there’s much to gain by getting past your doubts. The post 7 things business owners fear (but shouldn’t) about SEO appeared first on Search…

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Google My Business adds new photos insights

Compare how many views your Google Maps photos get versus how many your competitors get in Google My Business insights. The post Google My Business adds new photos insights appeared first on Search Engine Land.

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Google My Business tests a messaging feature to chat with your customers

New pilot feature in Google My Business lets you do live chat with your customers directly from the Google search results. The post Google My Business tests a messaging feature to chat with your customers appeared first on Search Engine Land.

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Bing local search update highlights business holiday hours in local listings

Local listings display accurate holiday hours in real time. The post Bing local search update highlights business holiday hours in local listings appeared first on Search Engine Land.

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Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business

Noble Studios introduced a new approach to blogging and content creation for Tahoe South that resulted in a 134% increase in mobile site traffic. The post Meet a Landy Award winner: Noble Studios drives traffic to Tahoe South to win Best SEO Initiative for Small Business appeared first on Search…

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SearchCap: Google My Business advanced verify, AdWords Editor update & Google Home featured snippets

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google My Business advanced verify, AdWords Editor update & Google Home featured snippets appeared first on Search Engine Land.

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Don’t let your business play possum with local search

Columnist Adam Dorfman explains how Google’s recent local search algorithm update, “Possum,” has impacted brick-and-mortar businesses. The post Don’t let your business play possum with local search appeared first on Search Engine Land.

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Is Google filtering your business in the local search results?

Seeing a shift in Google’s local results? It’s not just you. Columnist Joy Hawkins documents what appears to be a recent refresh to Google’s local ranking filter. The post Is Google filtering your business in the local search results? appeared first on Search Engine Land.

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SearchCap: Google algorithm update, SEO business & PPC updates

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google algorithm update, SEO business & PPC updates appeared first on Search Engine Land.

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