Google announced a new ranking boost for App Indexing, as well as a new iOS indexing protocol and Search Console features. The post Google Adds Additional Ranking Boost For Using App Indexing API appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google App Indexing API Boost, AdWords Audience Insights & Google News SEO appeared first on Search Engine Land.
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Columnist Larry Kim debunks common misconceptions about best practices for paid search ads, then explains what you should be doing instead to really boost your conversion rates. The post 3 Crazy PPC CRO Hacks To Boost Conversion Rates Right Now appeared first on Search Engine Land.
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Search Engine Land’s SMX West conference returns to San Jose in just two weeks! Here all that’s in store: Up-to-date Tactics: SMX West sessions provide you with the latest SEO tactics to cope with algorithm changes, understand evolving paid advertising options and leverage emerging platforms…
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Switchbacks to Google aren’t happening says metrics firm, which recorded new gains for Yahoo. The post Firefox Deal Continues To Boost Yahoo As US Search Share Grows Again In January appeared first on Search Engine Land.
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At Search Marketing Expo, Bing’s Vincent Wehren, the Lead Program Manager for Bing Webmaster Tools, said they have no plans on ever giving a ranking boost to websites that switch to HTTPS. In August, Google began giving sites that use HTTPS a ranking boost as a bit of an incentive to…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google: Penguin Refresh May Come As Early As Next Week Google’s Gary Illyes, Webmaster Trends Analyst and Search Quality Engineer, said at Search Marketing Expo…
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The SEO industry is abuzz today with the news of Google’s latest ranking signal: Using SSL certificates will provide a boost in Google’s search rankings. (The web hosting industry is all abuzz, too, if you’re curious.) Google says it’s a “very lightweight signal”…
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Google To Give Secure Sites A Ranking Boost Google has announced (the blog post hasn’t gone live yet, actually) that going HTTPS — adding a SSL 2048-bit key certificate on your site — will give you a minor ranking boost. Google says this gives websites a small ranking benefit,…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s Matt Cutts Explains How Google Search Handles 404 & 410 Status Codes Google’s head of search spam, Matt Cutts, posted a video today…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing