Call extensions will automatically pull phone numbers featured on landing pages. The post Google is launching automated call extensions in mobile ads on February 6 appeared first on Search Engine Land.
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The conversion data import solution is coming out of beta. The post AdWords rolls out Salesforce account linking for automated conversion imports appeared first on Search Engine Land.
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What are automated extensions in AdWords, and how can they impact your PPC analytics and ad performance? Columnist Michelle Cruz explains. The post The unexpected impact of Google automated ad extensions appeared first on Search Engine Land.
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Terminology changes come with some new functionality, including the ability to set different CPA targets at the ad group level within the same bid strategy. The post AdWords Automated Bidding Gets An Overhaul: Welcome, Portfolio Bid Strategies appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Streetmap Loses, Google SEO Certification & AdWords Automated Bids appeared first on Search Engine Land.
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Advertisers will now have bid type options aplenty across their Google Shopping Campaign. The post Google Shopping Adds Full Suite Of Automated Bidding Options appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: Google’s iOS App Now Provides Context-Aware Conversational Search Google recently updated its iOS app to bring context-aware searching to any content within…
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing Adds Audio To Homepage, 7 Automated SEO Activities & Matt Cutts Extends Leave appeared first on Search Engine Land.
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Who should small- and medium-sized businesses turn to for help with search marketing? Columnist Wesley Young of the Local Search Association starts the discussion. The post How Should SMBs Buy Local Search Advertising: Automated Services Vs. Sales Reps? appeared first on Search Engine Land.
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First, what are “automated extensions”? This is the new term for what were once known as “annotations” — Consumer Ratings and Seller Ratings which automatically populate in AdWords ads. Google said it is retiring the use of “annotations” and replacing it…
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