Google’s Matt Cutts: We Can Improve Our Algorithms For Authorities On Topics

Posted on April 2, 2014 by gftshappy

In an interesting video released by Matt Cutts, Google’s head of webspam, Matt answers the question on how Google separates the concept of popularity from authority? The truth is, he answered that question quickly by saying popularity and authority are two different things. The example he…

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Google Still Working On Promoting Subject-Specific Authorities In Search Results

Posted on December 21, 2013 by gftshappy

Remember the video Google’s Matt Cutts released in May, talking about the ten future Google SEO changes? One of those topics was about authority boost for authors and sites that are an authority on a topic? Well, Google is still working on that. In TWiG, This Week in Google, episode 227,…

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