Auditing customer reviews for organic traffic growth without losing speed or attracting penalties

Looking for ways to beef up retailer product pages? Contributor Karen Bone points out five common areas of untapped value in your customer reviews that can drive organic traffic. The post Auditing customer reviews for organic traffic growth without losing speed or attracting penalties appeared…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: AdWords keyword bids suggest, SEO vs PPC & auditing

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords keyword bids suggest, SEO vs PPC & auditing appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Auditing Hreflang Annotations: The Most Common Issues & How To Avoid Them

It can be challenging to implement the hreflang attribute correctly on multilingual and multinational websites. Columnist Aleyda Solis illustrates the most frequently-made errors. The post Auditing Hreflang Annotations: The Most Common Issues & How To Avoid Them appeared first on Search Engine…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Up Close @ SMX: Link Acquisition & Auditing For The Advanced SEO

Link acquisition and auditing issues for the advanced SEO was probably one of the most popular sessions at SMX Advanced. The panelists framed the discussion around three areas: Preventative Link Building, Link Earning  and Site Auditing. However, the tips — at least as far as I could tell…

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing