SearchCap: Google featured snippets, Bing Ads audience segmentation & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured snippets, Bing Ads audience segmentation & link building appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google featured snippets, Bing Ads audience segmentation & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured snippets, Bing Ads audience segmentation & link building appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google featured snippets, Bing Ads audience segmentation & link building

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google featured snippets, Bing Ads audience segmentation & link building appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Ads’ new Audience Segmentation feature makes list performance comparisons a breeze

Advertisers can quickly see performance by audience and benchmark against non-targeted users. The post Bing Ads’ new Audience Segmentation feature makes list performance comparisons a breeze appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google is extending in-market audience targeting to Search campaigns

Advertisers will be able to target users based on purchase intent signals in Search campaigns for more than a dozen categories. The post Google is extending in-market audience targeting to Search campaigns appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

6 ways to grow your podcast audience with SEO

Columnist Stephan Spencer explains the benefits of podcasting, as well as how to optimize your podcast for visibility in search engines, YouTube and platforms like iTunes or Google Play. The post 6 ways to grow your podcast audience with SEO appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google brings campaign-level audience targeting to all AdWords advertisers

The new feature will be a big time-saver. The post Google brings campaign-level audience targeting to all AdWords advertisers appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Google local tweets, AdWords audience targets & SEO strategies

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google local tweets, AdWords audience targets & SEO strategies appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Connect audience insight to your SEO strategy

Columnist Chris Liversidge believes that audience enrichment data is key to making better optimization decisions and that search marketers should be ready to engage with an audience-led strategy. The post Connect audience insight to your SEO strategy appeared first on Search Engine Land.

Please visit Search Engine Land for the full article.


Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing