SearchCap: Apple news, successful PPC managers & technical SEO

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Apple news, successful PPC managers & technical SEO appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Apple Maps becomes a platform with new extensions for third-party apps

The move parallels Apple’s decision to open up Siri and Messages to developers. The post Apple Maps becomes a platform with new extensions for third-party apps appeared first on Search Engine Land.

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Apple gets into the SEM business with paid-search for app developers

The possibility of an AdWords-like paid search model for the iOS App Store was first raised in April in a Bloomberg Report. The post Apple gets into the SEM business with paid-search for app developers appeared first on Search Engine Land.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: Apple Siri Echo, paid search ROI & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Apple Siri Echo, paid search ROI & more appeared first on Search Engine Land.

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SearchCap: Apple search ads, Google trending auto-complete & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Apple search ads, Google trending auto-complete & more appeared first on Search Engine Land.

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Report: Apple building AdWords-like ad product for the App Store

AdWords for the App Store could be potentially very useful for developers and lucrative for Apple. The post Report: Apple building AdWords-like ad product for the App Store appeared first on Search Engine Land.

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SearchCap: Google AdWords Columns, Apple Street Views & FairSearch Funds

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords Columns, Apple Street Views & FairSearch Funds appeared first on Search Engine Land.

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SearchCap: Google Pays Apple $1B, comScore Report & SEO Content

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Pays Apple $ 1B, comScore Report & SEO Content appeared first on Search Engine Land.

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Court Documents Show Google Paid Apple $1 Billion For Safari Default Placement

In 2013, Morgan Stanley and Macquarie Capital estimated that Google was paying Apple around $ 1 billion annually for the privilege of being the Safari default search engine. Turns out they were right. According to a Bloomberg report citing court documents and testimony in Oracle’s copyright suit…

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SearchCap: AdWords Ad Waste, Apple Search Ads & Tax Season

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: AdWords Ad Waste, Apple Search Ads & Tax Season appeared first on Search Engine Land.

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