Advertisers that use a different currency in AdWords and Analytics will now be able to easily compare cost data in Analytics. The post Automatic AdWords Currency Conversion Now Enabled In Google Analytics appeared first on Search Engine Land.
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Feature will be eliminated on February 11th. The post Ability To Share Ads Via AdWords Shared Library Is Going Away appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: LinkedIn Search, Target Mobile & Google AdWords Scripts appeared first on Search Engine Land.
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Columnist Daniel Gilbert shares Brainlabs’ AdWords script that lets you set 24 different hourly bid multipliers, 7 days a week. The post Here’s An AdWords Script That Lets You Optimize Bids Every Hour Of The Day appeared first on Search Engine Land.
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Change brings more flexibility to reach and frequency reporting for display campaigns. The post AdWords Reach Reporting Moves To The Campaigns Tab appeared first on Search Engine Land.
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Still trying to figure out real world, practical applications for Scripts? This post is for you. The post AdWords Scripts For Every Level: Part 4, A Real World Use Case (Free Script Included) appeared first on Search Engine Land.
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This is the second in a three-part series on using AdWords Scripts. In the first part we covered how to read scripts. In part two, we go beyond the very basics and look at some of the issues that new scripts users run into. I asked scripts whizzes, Frederick Vallaeys, former Googler and co-founder…
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I once moderated a focus group for Google where we split the participants into two groups: small agencies and large agencies. One key difference I saw between the groups was their willingness to share best practices. The small agencies seemed reluctant to share for fear of giving their competition…
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Measures impact of search ads on in-store traffic as part of AdWords Estimated Total Conversions. The post Google Launches “Store Visits” Metric In AdWords, To Help Prove Online-To-Offline Impact appeared first on Search Engine Land.
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Below is what happened in search today, as reported on Search Engine Land and from other places across the web. From Search Engine Land: To Prove Online-To-Offline Impact, Google Rolls Out “Store Visits” Metric In AdWords Measures impact of search ads on in-store traffic as part of…
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