SearchCap: Google Mobile Carousel Update, Bing Online Ordering & AdWords Android App

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Mobile Carousel Update, Bing Online Ordering & AdWords Android App appeared first on Search Engine Land.

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See All Of The New Google AdWords Updates On One Web Page

Google creates a new page that acts as a release notes document for showing advertisers the latest updates and feature releases to Google AdWords. The post See All Of The New Google AdWords Updates On One Web Page appeared first on Search Engine Land.

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SearchCap: Google Search Impact Report, Expedia Buys Orbitz & AdWords Topics

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google Search Impact Report, Expedia Buys Orbitz & AdWords Topics appeared first on Search Engine Land.

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Here’s An AdWords Script That Will Let You A/B Test Anything

Columnist Daniel Gilbert wasn’t satisfied with AdWords’ native A/B testing capabilities, so he and his team wrote a script. The post Here’s An AdWords Script That Will Let You A/B Test Anything appeared first on Search Engine Land.

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Official: Google AdWords Rolls Out “Upgraded URLs” For Tracking Parameters

Ads (usually) will no longer be re-set and sent back to editorial review when tracking criteria change. The post Official: Google AdWords Rolls Out “Upgraded URLs” For Tracking Parameters appeared first on Search Engine Land.

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SearchCap: Google AdWords URLs, Google Doodle & Right To Be Forgotten

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords URLs, Google Doodle & Right To Be Forgotten appeared first on Search Engine Land.

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Quickly See AdWords Performance By Search Query Length In Google Analytics

A new Word Count Query dimension in Analytics lets advertisers quickly compare head terms and long-tail queries. The post Quickly See AdWords Performance By Search Query Length In Google Analytics appeared first on Search Engine Land.

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PLAs Drove 56 Percent Of Non-Brand Google AdWords Clicks In Q4 [RKG]

Click share also rose on Bing’s product ads, doubling from Q3. The post PLAs Drove 56 Percent Of Non-Brand Google AdWords Clicks In Q4 [RKG] appeared first on Search Engine Land.

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