Google AdWords testing click to SMS ad extension

Wouldn’t it be cool to allow prospects to text you for more information? Well, Google is now testing an ad format that lets your prospect message you. The post Google AdWords testing click to SMS ad extension appeared first on Search Engine Land.

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SearchCap: Green AdWords ads, Google on top-level domains & more

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Green AdWords ads, Google on top-level domains & more appeared first on Search Engine Land.

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SearchCap: Apple Maps, AdWords spend & SEO trends

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Apple Maps, AdWords spend & SEO trends appeared first on Search Engine Land.

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How to prepare for AdWords’ expanded text ads and device-based bidding

Columnist Matt Umbro provides some advice for advertisers who want to be ahead of the game when Google’s recently announced AdWords changes go live. The post How to prepare for AdWords’ expanded text ads and device-based bidding appeared first on Search Engine Land.

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SearchCap: Google & Hillary Clinton, SEO URLs & AdWords explained

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google & Hillary Clinton, SEO URLs & AdWords explained appeared first on Search Engine Land.

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SearchCap: Bing News PubHub, AdWords features & ranking tips

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Bing News PubHub, AdWords features & ranking tips appeared first on Search Engine Land.

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SearchCap: Google on Crooked Hillary, AdWords with Salesforce & Google mobile tests

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google on Crooked Hillary, AdWords with Salesforce & Google mobile tests appeared first on Search Engine Land.

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With lots of unknowns, SEM experts weigh in on the biggest AdWords announcements of last week

What do advertisers need to start thinking about now, and what are the underdog announcements from Google Performance Summit? The post With lots of unknowns, SEM experts weigh in on the biggest AdWords announcements of last week appeared first on Search Engine Land.

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AdWords’ new extra headline: 7 ways to make the most of it

Google announced expanded text ads at its recent Google Performance Summit. Columnist and Googler Matt Lawson explains why the change was made and what you should do about it. The post AdWords’ new extra headline: 7 ways to make the most of it appeared first on Search Engine Land.

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