Microsoft Advertising announces Unified Smart: A single management solution for multi-channel paid advertising and social media

Posted on May 30, 2021 by gftshappy

The solution will not charge management or service fees or commissions. Businesses will only pay for their ad spend.

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Facebook Import is now available in Microsoft Advertising

Posted on May 28, 2021 by gftshappy

Advertisers can import up to 10,000 campaigns for each account.

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Phrase match is now the same across Microsoft Advertising and Google Ads; Wednesday’s daily brief

Posted on May 5, 2021 by gftshappy

Plus, nearly half of TikTok users have purchased something they saw on the platform

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Microsoft Advertising to treat phrase match the same way Google Ads does

Posted on May 4, 2021 by gftshappy

The new treatment will begin in mid-May.

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Advertisers can now bring their customer segments into Microsoft Advertising via a new integration

Posted on May 4, 2021 by gftshappy

And, customer match is now generally available to all advertisers on Microsoft’s platform.

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Microsoft Advertising Partner Summit announces video ads, in-browser price comparisons and Facebook import

Posted on April 21, 2021 by gftshappy

Plus, Microsoft announces private search for Bing API

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Microsoft Advertising announces Automotive Ads open beta in the US and UK

Posted on March 31, 2021 by gftshappy

This beta opens up the use of automotive feeds and the API for advertisers.

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Microsoft Advertising introduces more automation via ad suggestions with auto-apply

Posted on March 26, 2021 by gftshappy

Ad suggestions marked as auto-apply will start serving after 14 days if no action is taken.

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Microsoft Advertising blocks 1.6 billion ads while dealing with the pandemic, says annual ad quality review

Posted on March 25, 2021 by gftshappy

Microsoft says it is committed to keeping the ads in Microsoft Bing fair and in compliance with its ad policies.

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