Users will begin seeing advertiser disclosures beginning this summer.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
B2B media strategist Michelle Morgan shares tips for effective audience targeting and calls-to-action.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
eMarketer argues paid-search is more vulnerable now than in past recessions.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
B2B marketers are facing particular challenges during this time with disruption to analytics, audiences and ABM programs and supply chains.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
For many marketers, last week was a tipping point as the U.S. grappled will coronavirus measures.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Specialized Amazon marketers and paid search marketers are most likely to be managing campaigns on the platform, our survey found.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Early looks at the new campaign type and native ad formats that have had little fanfare since launching in beta last year.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Entries are open for agencies in the U.S., Canada (excluding Quebec), U.K., Ireland, Netherlands and Germany.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Advertisers benefited from flat to moderately higher CPCs between Thanksgiving and Cyber Monday.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Ad placement will include Facebook News Feed and Marketplace search results.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing