Google adds local news features to search, giving publishers more exposure

Local news organizations depend on organic search traffic as queries like “news near me” have tripled in the past five years, Google says.

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Google adds Smart Bidding for store sales to optimize bids for offline transactions

With holiday shopping season in full swing, being able to better optimize campaigns for in-store shoppers means the opportunity to catch searchers when they’re ready to buy.

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Google updates AdSense Policy center look, adds new feature updates for advertisers

The announcement also indicates that upcoming features include “enabling screenshots of issues in the Policy center. This will help you pinpoint exactly where the issue is, and give you the context to fix it quickly.”

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Google search terms report adds historical query data for impressions without clicks

And, on February 1, 2022, Google Ads will be removing historical query data (collected before September 1, 2020) that no longer meets its privacy thresholds.

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