Amazon adds customer acquisition metrics for Sponsored Brands campaigns

Posted on January 24, 2019 by gftshappy

The “new-to-brand” set of metrics are also available for Amazon sellers’ display and video ad campaigns.

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SearchCap: Amazon adds acquisition metrics, Google Posts, SMX West starts next week

Posted on January 23, 2019 by gftshappy

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

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Google Search Console’s URL inspection tool adds HTTP response, page resources, JS logs and rendered screenshot

Posted on January 21, 2019 by gftshappy

You must check out the upgraded Google URL inspection tool; it really gives you more detailed insights into your pages.

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Google Manufacturer Center adds rich content, deeper analytics, expands availability

Posted on January 8, 2019 by gftshappy

A new “From the manufacturer” section in Google Shopping product pages can feature brand-supplied rich content.

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Google adds pay for conversions bidding in Display campaigns

Posted on December 15, 2018 by gftshappy

Display advertisers can pay for conversions rather than clicks or impressions.

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Google’s local pack adds ‘sold here’ label on query match

Posted on December 3, 2018 by gftshappy

Local business may want to check out this new “sold here” feature to gain more exposure in Google.

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Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google

Posted on November 22, 2018 by gftshappy

iPhone users can now trigger “OK Google” by just asking Siri.

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Google Assistant iOS app adds Siri shortcut, making it easier for iPhone users to say Okay Google

Posted on November 22, 2018 by gftshappy

iPhone users can now trigger “OK Google” by just asking Siri.

Please visit Search Engine Land for the full article.

Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Google adds event listings, detail filters in Google Search Console performance report

Posted on November 15, 2018 by gftshappy

Google has added a new option to the search appearance filters in Search Console for event markup.

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