From the deprecation of broad match modified keywords to FLoC to RSAs becoming the default, PPC professionals dealt with a lot of change in 2021.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
SEOs should prepare for the coming changes in local reviews, knowledge panels and mobile displays.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Pausing your campaigns may save some budget in the short term, but it’s likely to cost you more over the long haul.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Even a pandemic couldn’t slow down developments in the search industry. Here’s our recap of the year’s most important stories and news.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
We’ve come a long way from the “10 blue links” search results page. Columnist Trond Lyngbø outlines how to ensure you’re keeping up as SEO develops. The post Will Your Business (And Your Website) Adapt & Evolve With Google? appeared first on Search Engine Land.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Over the next few weeks, Bing is rolling out new updates to its image search experience that include touch-friendly search result pages that have been designed to adapt to a user’s screen size and resolution. According to the announcement, image results will soon expand to the full width of a…
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing