Microsoft Advertising’s Health insurance ads are here in time for open enrollment

Microsoft is keeping the formula the same across its vertical-specific ad types, which may help PPC professionals at agencies more easily get this ad type going for different clients.

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Microsoft partners with Shopify to help retailers expand their reach

Microsoft’s updated their Microsoft Channel app with new features to help retailers and e-commerce businesses comes right in time for the holiday shopping season.

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Navigating Google’s title changes: The rollout, what’s happening now and what you can do about it

SEOs share their experiences with Google’s new system for generating title links and what they’re doing to keep their titles intact.

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Facebook Ads announces new performance, reporting and measurement products in light of iOS privacy changes

These new improvements on the Facebook Ad side are an attempt to fill that reporting and measurement gap while still maintaining user privacy.

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