Google is also reminding advertisers that the AdWords API will be deprecated in April 2022.
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The updated experiments workflow is currently rolling out to select advertisers.
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Make sure to update your healthcare client’s Google Business Profile and website to ensure Google is showing accurate details.
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In Part 4 of our Messy SEO series, we look at how Google’s SERP title change gutted one of MarTech’s most important pages.
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CTAs shouldn’t be an afterthought. Including them in your on-page optimizations can help strengthen your user journey and signal relevance to search engines.
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Google now has shopping integrations for retailers on Shopify, WooCommerce, GoDaddy, Square, BigCommerce and PrestaShop.
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However, both strategies perform similarly when reach is comparable.
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The update will take about three weeks to fully rollout, Google said.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Campaign metrics alone may not accurately represent your team’s work. At SMX Next, Jessica Bowman shared metrics that can help SEOs change the conversation and get executives to recognize their value.
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YouTube Search Insights also shows creators the number of views a given search term drove for their channel over the last 28 days.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing