Even a pandemic couldn’t slow down developments in the search industry. Here’s our recap of the year’s most important stories and news.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Despite the pandemic, Google was busy working on changes to its search ranking algorithm — here is a summary review of those changes through 2020.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The controversy around AI researcher Timnit Gebru’s exit from Google, and what biased language models may mean for the search industry.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Make sure to build R&D into your firm because being one step ahead of your competition is so much more important today than it ever was.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Platforms pivoted to accommodate advertising during a crisis and automation continued to be at the heart of paid search changes.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Some of these observations are based on the quality raters guidelines, the past core updates, and sound SEO advice.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
This former Google quality analyst explains the difference between Google’s algorithms, manual actions, quality and penalties.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
With hope for immunity on the horizon, please take our survey to help us understand how this changes your outlook for 2021.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
How Google treats company navigational brand searches and the impact they can have on consumer perceptions.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Join us online SMX Report, February 23, 2021.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing