The new Bing Webmaster Tool can also be used to edit robots.txt files and check URLs for errors instantly.
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How to respect user choice and still market in California effectively.
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B2B marketers can use LinkedIn Profile targeting in Search and Audience campaigns in more countries. Retail advertisers can retarget product engagers automatically with dynamic remarketing ads.
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As we plan for a 2021 season that still has more question marks than clarity, we once again are asking members of this community to help us gauge just where that sentiment is.
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The change removes visibility into more than 20% of search terms, one agency finds.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
The impact will depend on what “significant” means, but advertisers are likely to lose visibility into at least some of the queries they pay for.
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Paid search and social are the big winners of shifting budgets.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing
Pages also now have an ‘Events’ tab for to feature their (virtual) events.
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What to consider before Google starts passing the taxes onto advertisers in November.
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Google also announced pre-holiday updates for Local campaigns.
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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing