What’s it like to be a Google Gold Product Expert?: An interview with Ben Fisher

Ben Fisher explains how he became a Google product expert and the benefits of being a tester and providing feedback to make tools better for local business.

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Facebook ads aren’t what they used to be, so it’s time for smarter social ad buying

In a flooded social landscape, Wenograd argues that the most successful brands will be the ones that integrate robust paid strategies and prioritize high-quality creative.

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Search Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing