There are fundamental problems with relying only on Domain Authority metrics

Focusing on one metric like DA is both inaccurate and unreliable because what really matters is a more holistic approach of evaluating traffic, engagement and relevance.

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Google’s CTR answer just what you’d expect, and this is why SEOs go bananas

Google has finally sent us an official statement about our question if Google use click through rate for rankings. Sadly the statement will lead to even more confusion and debate.

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