Google AdWords new responsive search ads can show 3 headlines

The new ad format, now in beta, offers more real estate and dynamically combines an advertiser’s headlines and descriptions. The post Google AdWords new responsive search ads can show 3 headlines appeared first on Search Engine Land.

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Google rolls out new ID requirements for US political ads

Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come. The post Google rolls out new ID requirements for US political ads appeared first on Search Engine Land.

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SearchCap: Google political ads, movie tickets & shopping with dynamic remarketing

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google political ads, movie tickets & shopping with dynamic remarketing appeared first on Search Engine Land.

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Google voice-enables movie-ticket buying with Fandango

Enhanced capability is likely a preview of many similar Google Assistant integrations to come. The post Google voice-enables movie-ticket buying with Fandango appeared first on Search Engine Land.

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Georges Méliès Google doodle pays tribute to visionary French film director with first-ever VR doodle

Today marks the 1912 release of Méliès’s famous film, “À la conquête du pôle” (“The Conquest of the Pole”). The post Georges Méliès Google doodle pays tribute to visionary French film director with first-ever VR doodle appeared first on Search Engine Land.

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Google updates recipe markup for Google Search & Google Assistant

Google requires that the recipeIngredient and recipeInstructions properties for recipes work on Google Assistant. The post Google updates recipe markup for Google Search & Google Assistant appeared first on Search Engine Land.

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SearchCap: Google AdWords Editor, Bing Audience Ads & recipe markup changes

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Google AdWords Editor, Bing Audience Ads & recipe markup changes appeared first on Search Engine Land.

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AdWords Editor 12.3 is out with more robust filtering, search query reports & more

Editor also now supports custom intent audiences, responsive search ads and other newer features. The post AdWords Editor 12.3 is out with more robust filtering, search query reports & more appeared first on Search Engine Land.

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Searcher intent: The secret ingredient behind successful content development

Contributor Dave Davies takes the guesswork out of determining what type of content will resonate with an audience by creating Excel formulas to help determine what a searcher may be looking for. The post Searcher intent: The secret ingredient behind successful content development appeared first…

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SearchCap: Crawl budget, content development & shopping ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web. The post SearchCap: Crawl budget, content development & shopping ads appeared first on Search Engine Land.

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